Churches Communication 1

The Center for Progressive Renewal has been a great ally and resource leading churches into the 21st century. Carol Howard Merritt wrote in a recent blog about “Popping the Communication Bubble:” “Most of our communication at church occurs with one another. It’s all important—requests for prayer, gratitude for volunteers, and planning for events. Yet, as we talk within our bubble, we forget how to talk with people outside of it.” Isn’t it true that we wonder why we think Union is ‘the best kept secret in town’?
How can we change that? How can we construct a compelling message for our larger community?

Rev. Merritt works with churches whose communication mission and vision never reach anyone in our neighborhoods. This is a compelling reason to learn to talk with those surrounding the church, not just in the church.

What are some common steps for communicating our message outside of the bubble?

Listen. It’s never a good conversation when only one person is talking. As churches, we have a lot of avenues to say things, but we don’t always listen. So, that’s the first step. Join a Facebook neighborhood group, look at demographic reports, and walk around the block. Talk with neighbors, engage with social justice advocates, and ask the local school what they need. Listen to the common fears and anxieties in which people simmer.

Read more next week!
Shalom, Pr. Barb

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